The term “Personal Information” refers to any information that can be used to identify you as an individual or is about you as an individual. It can include, among other things, your name, address, age, gender, personal financial history and social security number, depending on the purpose for which you are providing the information to us.
In addition to Personal Information, when browsing the Site you also provide us with information that does not reveal your personal identity—what type of destination you’re seeking information about, for example. We use this aggregated, anonymous data to improve your experience on our Site, but we do not connect it to any Personal Information, such as your name or address.
While you explore our Site for the information that interests you, you may wish to put in a specific “Information Request” about one of our properties, or you may wish to participate in one of our online surveys or promotions. To respond to a request or to participate in our various programs, we may ask you for Personal Information, such as your name, zip code, email address and phone number.
In the event you choose to provide us with Personal Information, we will use it for the purpose for which it was collected and provided, including to enhance our ability to provide the services you have requested or accessed through our Site. If you would prefer not to send Personal Information over the Internet, you can always call our offices and representatives for information about our properties and services.
If you wish, you may also submit your email address in order to be placed on a subscription list or to receive other information. You will be placed on these lists when you indicate your desire to be included (such as when you opt-in by providing your email on our Site), and we may also add you to selected lists if we believe the information would be of interest to you (subject to compliance with applicable marketing related legal restrictions in some countries). We will honor your request to be removed from any of our email lists at any time, as it is our desire to allow each visitor to have the ability to accept or decline any form of communication from us.
If you decide that you would like to make a reservation at any of the Sea Island properties, you will be connected to our third party reservation service site. Visitors who elect to make reservations online may be required to complete a reservation profile the first time they make a reservation. When you create a reservation profile you will be asked to provide specific Personal Information, including your name, address and contact information, as well as certain guarantee and deposit information to secure your reservation, such as your credit card number. We and our third party service providers use reasonable security measures when processing your reservations.
We also occasionally combine aggregated information of Site visitors in a way that does not identify any user, in order to identify how users navigate our Site.
If you create a guest profile on our Site, you will be asked to furnish specific Personal Information. You will also be asked to provide a password for use each time you log in. Once you have created a guest profile, online session data and other Personal Information may be added to your guest profile on subsequent visits to our Site. Whenever you provide information, including revised information, to your guest profile, we may use it to update other databases and records maintained by us.
During your stay at one of our properties, we record certain information about things such as your itemized spending in order to properly assemble your folio, which sets out your room rate and other expenses billed to your room. We also record and may report this information to comply with legal and financial reporting requirements, including those imposed by our auditors and government regulators. Information particular to your stay may also be stored (e.g., health issues, payment difficulties). This stay-specific information is stored at the particular resort where you stayed and is combined with information from previous visits and other Personal Information. We may also collect certain information as required by local laws (e.g., passport number).
In addition, we may retain the content of any document (including comment cards, electronic documents such as emails and other similar forms of communication) that you send us before, during or following your stay. This information may be shared with associates of the resort on an as-needed basis only.
In order to better operate our business and provide the level and quality of service, and stay with us that we expect to provide you, we may request of, obtain from, or validate with third parties information, including Personal Information. For example, when a reservation is made, we may obtain Personal Information about you from a family member. Alternatively, when handling the reservation of a rental car, we may receive Personal Information about you from the rental car provider.
We may collect IP addresses and/or click-stream data for purposes of system administration, to improve the Site and to report aggregate information to our advertisers and sponsors and/or other internal uses related to the Site. An IP address is a number that is automatically assigned to your computer whenever you access the Internet. Click-stream data is information collected by our computers when you request pages from the Site. Click-stream data may include such information as the page served, the time, the source of the request, the type of browser making the request, the preceding page view and other such non-personal information. This data helps us analyze how visitors arrive at the Site, what type of content is most popular, what type of visitors in the aggregate are interested in particular kinds of content and advertising, and the like.
We may also use Personal Information to advise you of promotions or to inform you of offers or other information that may be of interest to you. If you would prefer not to receive marketing information from us, you may opt-out as described in the section “What Choices do I have regarding the Collection and Sharing of Personal Information?” below.
We occasionally combine information from a number of guests to better understand trends and expectations of our guests. Where this occurs, personal identifiers are typically removed so that the aggregate information cannot be linked to specific guests. This information is then used by us to study, understand and operate our business.
Certain laws, legal actions, financial reporting requirements and other government or third party considerations require us to collect, process and/or provided certain information that may include Personal Information.
Information is shared between personnel at individual affiliated resorts and properties in certain limited circumstances. If you stay at one of our properties, we may send the affiliate resort any appropriate information regarding your reservation, such as your name, payment information, and the names of others in your party, or any other information required to meet your needs when you stay with us.
We may also share Personal Information with our current or future affiliated and related companies owned or managed by Sea Island Acquisition, LLC., to provide you with information or marketing communications in which we think you may be interested (except where prohibited by the privacy laws and opt-in requirements of various countries or the U.S.-EU Safe Harbor Framework, when and to the extent such restrictions are applicable to your Personal Information). You may opt-out of having your information shared or used for marketing purposes by following the instructions below under “What Choices do I have regarding the Collection and Sharing of Personal Information?
We manage some properties on behalf of third party owners. Guest information required for the business transaction between the guest and the property, including Personal Information, is shared with the property owners. We consider the information that we collect and retain, including Personal Information, to be proprietary to us and not the property owners. If we cease to manage a particular property, such information is expected to remain with us. Certain guest information that is historically obtained by or shared with the property owner, may be retained by the property owner on an as-needed basis.
We may need to share Personal Information with third parties in other limited circumstances, such as if: (a) we believe it is required or authorized by law or regulation (for example, in response to a legal subpoena); (b) it is required to provide you with services that you have requested, in which case your request is acknowledged by you as your consent (e.g., car rental or guest services); (c) your stay has been paid for by a third party and we need to provide billing information to the paying party; (d) if you have failed to pay amounts owed or we need to take action to enforce or defend our rights and interests; (e) we suspect any unlawful activity is taking place, we will only share Personal Information about you outside of our operations with your consent, or (f) our other business requirements in accordance with applicable laws.
If we suspect any unlawful activity is taking place or if we need to enforce or defend our rights, we may investigate and/or take action that we deem appropriate, including to report findings or suspicions to the police or other relevant law enforcement agency. If a guest does not pay the outstanding account on time, or acts in an unlawful or inappropriate manner, this information may be shared among accounting, security, collection and law enforcement personnel.
You may opt-out from the use or disclosure of your personal information for marketing purposes at any time, by clicking on the unsubscribe link in any marketing related emails you receive from us or from third parties, or to be placed on our do-not-contact list, please contact us at the address or email below. To opt of cookies, analytics or advertising tracking, please see the instructions in the Cookies section above.
We have implemented reasonable security measures to safeguard the Personal Information you provide us. It is important to note that there is always risk associated with disclosing any information and in particular with regard to method of disclosure used. For example, email communication cannot be guaranteed as secure, so there is a risk inherent in the use of email. Please be aware of this when requesting information or sending forms to us by email (for example, from the Contact Us section of our web site). Please do not include any confidential information (e.g., credit card information) when using email. For your protection, our email responses to you will not include any confidential information.
Finally, we cannot and do not warrant the operation of the reservation website and/or matters relating to its security, as it is not our Site nor does it, to the maximum extent permitted by law, warrant or guarantee privacy. To be prudent, please be sure to always close your browsers when you are done using the reservation site. Although the session will terminate after a short period of inactivity, it is best to close your browser immediately upon completion as it can be easier for someone to attempt to get access to your profile and Personal Information while you are logged on.
To obtain a list of the Personal Information that Sea Island holds about you, the kinds of Personal Information Sea Island has disclosed to third parties for direct marketing purposes, or for residents of California (as required by California law) to receive a list of the names and addresses of all third parties that received your Personal Information from Sea Island for direct marketing purposes during the preceding calendar year, please write to us at the address below, including the specific nature of your request.
When you make a request in person, we will require you to produce some form of valid and reliable photo identification, such as a passport or a driver’s license, or other identifying information, and you will be asked to sign a request form. The above information is required to create an audit trail of how the request has been handled. Where a request is made, any correspondence or application may be kept and added to your Personal Information.
We reserve the right to decline access to your Personal Information under certain circumstances (for example, if fulfilling your request would be unduly burdensome) in accordance with applicable laws and the requirements of the US-EU Safe Harbor Framework. When your Personal Information will not be disclosed, you will be provided with the reasons for this nondisclosure.
In all instances it will be your responsibility to maintain the accuracy and currency of your Personal Information with us. We will only make changes requested by you to your Personal Information in those instances when we have received an appropriate written request from you. That written request must also include adequate and appropriate proof of your identity. To make a written request, please contact us at the address or email below.
Information generally, including Personal Information, will be retained for the period of time required to fulfill our business purpose and comply with applicable law and record retention requirements. This may mean that it will be stored indefinitely or for as long as there is a business purpose for doing so. However, we may sometimes delete certain information, including your Personal Information, from time to time as we deem appropriate.
In the event that we merge, consolidate, combine, partner, sell, liquidate, shut down or dispose of all or a part of our business or any of our assets, any and all information, data and material of ours, including Personal Information, may be assigned, transferred, licensed, conveyed, quitclaimed or sold accordingly.
We comply with the US-EU and US-Swiss Safe Harbor Framework, which relates to the collection, use and retention of personal information collected from users in the European Union. We adhere to the Safe Harbor Privacy Principles of notice, choice, onward transfer, security, data integrity, access and enforcement. To learn more about the Safe Harbor program, please visit https://www.export.gov/safeharbor
We do business in Georgia and worldwide, servicing customers, visitors and others wherever we do business. As such, the laws of the United States of America (U.S.) and the State of Georgia apply, however the laws of other countries may occasionally apply to residents of those countries who provide Personal Information to us. If you have additional questions regarding the law or if you feel we have not treated your Personal Information appropriately, please contact our Chief Privacy Officer as provided below and share the details of your concern. For additional information about applicable U.S. federal law and the US-EU/US-Swiss Safe Harbor, you may contact the Federal Trade Commission through its website at www.ftc.gov or visit https://www.export.gov/safeharbor.
Photo of Davis Love III and Jonathan were provided by Anders Overgaard for Polo Golf.
Sea Island Acquisition, LLC
P.O. Box 30351
Sea Island, GA 31561
Attn: General Counsel
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